Nationwide Campaign To Promote “Stress Free Summer” for Poultry Producers
Series of technical seminars, workshops and customer training sessions conducted across India
Chennai, INDIA (May 2017) – Kemin Industries, a global nutritional ingredient company that uses science to create solutions for half the world’s population, has started a “Stress Free Summer” campaign to help poultry farmers learn how a holistic systemic approach to heat stress can improve production and profitability.
The stress of summertime heat can bring down egg production in layers and breeders, increase feed conversion ratio (FCR) in broilers and affect the overall performance of birds. Typically, poultry producers may see up to a 10 percent drop in production during summer months. With India’s current drought conditions and hotter-than-normal predicted temperatures, producers are expecting to see a 25 to 30 percent productivity drop this summer.
“At Kemin, we always work in partnership with our customers. With our ‘Stress Free Summer’ campaign, we identified a challenge our customers face, and designed an educational campaign to help them strategically manage their birds’ health and productivity in the summer,” said Mr. R Kannan, Director of Marketing for Kemin Animal Nutrition and Health.
The nationwide “Stress Free Summer” campaign has already covered the Southern, Eastern and Western regions of India. With five customer trainings and eight seminars, the Kemin team of experts, including consultants Dr. Jayaraman, Dr. Prajapati, Dr. R.K Pathak, and veterinarians Dr. Saravanan, Dr. Venket Shelke, Dr. Narendra Reddy, have educated more than 750 customers.
“Our technical team has been sharing insights in farm management, feeding management, water management and disease management,” said Kannan. “These conversations provide actionable solutions to combat heat stress for a more productive, profitable summer.”
About Kemin Industries
Kemin (https://www.kemin.com/en) has been dedicated to using applied science to improve the quality of life for over half a century. As a global company touching 3.4 billion people every day with its products, Kemin is committed to improving the quality, safety and efficacy of food, feed and health-related products to feed a growing population and be a resource for others in need.
Committed to feed and food safety, Kemin maintains top-of-the-line manufacturing facilities where over 500 specialty ingredients are made for humans and animals in the global feed and food industries, as well as the health, nutrition and beauty markets. The company provides product solutions and options to customers in more than 120 countries.
A privately held, family-owned and operated company, Kemin has more than 2,000 global employees and operates in 90 countries including manufacturing facilities in Belgium, Brazil, China, India, Italy, Russia, Singapore, South Africa and the United States.
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