The food and beverage market becomes more competitive every day. Furthermore, consumers have never been savvier or had more information at their fingertips— regarding their food choices. These factors create complex challenges for food and beverage manufacturers, who must remain competitive, fulfill their customers’ needs and please consumers. These factors all need to happen at the same time, in order to stay viable and profitable.
Consumers are also not willing to compromise on any of their expectations regarding the appearance, taste and freshness of the foods they purchase every day. Food and beverage manufacturers must balance their consumers’ demands including better-for-you, clean labels and a high-quality sensory experience—all at the same time.
Kemin Food Technologies Solutions